Resale Rights For Ebooks: Creating High Resale Prices

Ever pay big bucks for resale rights for ebooks and then see someone selling them a few days later in an auction on eBay for a dollar?

Most resellers are lazy. They buy resale rights for ebooks then turn around and resell the ebooks just as they bought them -- except frequently for a lot less money, because it's easy to sell something that's too good of a deal to pass up.

Imagine that you get the master resale rights for a hot new ebook for $47. You immediately upload it to your website and shoot an email to your list, "Stop! Don't pay $47... get it today for just $7!"

Sell just 7 copies and you will already be making a profit from there on out, quickly and easily. You may be able to make at least two or three times your investment back, even with a fairly small list.

But there are at least a couple of problems with that:

1. Unless you're selling resale rights for ebooks mostly to grow your list, you have to resell an awful lot of $7 ebooks to make a living.

2. It will be hard for anyone, including you, to ever again resell that ebook for more than $7.

Just because other people are selling resale rights for ebooks for almost nothing doesn't mean you have to be stuck with resale rights for ebooks you could only sell on eBay for $1.

Below are three smart ways to maintain or create high resale prices for resale rights for ebooks you buy:

1. Repackaging

2. Recreating

3. Repurposing

Repackaging Resale Rights For Ebooks

Sometimes resale rights for ebooks are sold for a single ebook, sometimes you get a package. But what you may notice when looking at resale rights packages is that frequently there does not seem to have been any particular logic as to why the products were packaged together. If the resale rights license allows, you can create a much better package by repackaging it with products that would logically fit in a theme.

Suppose that you recently acquired a resale rights package with an ebook about dog training. Then you remember that a resale rights membership you joined has a great looking ebook with private label rights about making doggie treats. Think that dog owners might want to make some nice treats to reward their dog as they are training them? That's probably a much better match than the resale rights ebook about copywriting that originally came packaged with the dog training ebook!

At the same time, you also recently purchased a great resale rights package of Web graphics. And Web graphics sure do seem to fit better with copywriting than with dog training! Then you remember you also have a sales letter generator with software resale rights. And you keep hearing about Web 2.0 and how it's supposed to be the next big thing.

With the Internet at your fingertips, it doesn't take long to research about Web 2.0. Then you log into your favorite resale rights membership site and discover they have resale rights for ebooks about MySpace, YouTube, and Squidoo. You dust off your copy of Photoshop, download an ecover action script from the resale rights membership site, and devote the next couple hours to creating some Web graphics for your new products, "The Web 2.0 Web Master Pack" and the "How To Train Your Dog But Still Treat Your Best Friend Right" package. You set the price at $97 for the Web 2.0 package and $27 for the dog training package.

Recreating Resale Rights Products

Sometimes you don't just get resale rights for ebooks. Sometimes you can also can get private label rights. Repackaging works great, but wouldn't it even be more effective if you could be the exclusive source for one of the products in the package?

You're in luck. Upon checking the license, you determine that you have unrestricted private label rights for the copywriting ebook. You can put yourself as the author, modify the content in any way you want, or do just about anything with it. As you read through the copywriting ebook, you learn that it's an excellent ebook, but it doesn't say anything about how to create Web-based sales pages. You add some content and some screenshot graphics to help illustrate.

You download that free trial of Camtasia you've been meaning to try and spend a couple hours creating several videos on how to use the Web graphics and sales page generator, and how to use MySpace, YouTube, and Squidoo. And you change the price to $197.

Repurposing Resale Rights Products

You now have two new products that are exclusive to you. But you're wondering about that dog training package. You're wondering if there's too much competition for the same keywords. Upon checking Google, you learn that "dog training" returns 1,620,000 results even in quotes.

You realize you should have checked Google first. Time to double-check that license. You're in luck, the dog training ebook has private label rights too! Your dog training package is about to become a "German Shepherd training" package. "German Shepherd training" only has 27,200 results.

There's no good reason to stop there, though. Why not have cocker spaniel training and St. Bernard training? And Google only has 5760 results for "Great Dane training." Just how many breeds of dogs are there? Pulling out your calculator, you imagine how you will spend your new-found fortune.

And then you realize. You can do the same thing with "The Web 2.0 Web Master Pack." Grabbing some scratch paper, you write down:

The Web 2.0 Web Master Pack

Web 2.0 Secrets To Building a Medical Practice

Promoting Your Legal Practice With Web 2.0

Build Your Local Business With Web 2.0

And that's just the beginning. Before going any further, you want to create some more multimedia Flash content. Looking at the massive package you're creating, and realizing that doctors and lawyers can afford it, you set the price at $297.

As you pause to ponder what you've accomplished, you realize the birds are singing. It's dawn. You stayed up the entire night working on this. But you haven't felt this great in a long time. You began with resale rights for ebooks just like everyone else. But you are now the exclusive source of many new premium products.

Then it strikes you. You could have just thrown the original products in a package and listed them on eBay with a Buy It Now button. You could have actually gotten some sleep. You could have resold resale rights for ebooks just like everyone else. You might have even made a dollar or two by now.

About the Author

Mike Adams is the owner of PLR-Content.com, a membership site that provides private label rights article content, private label eBooks, and master resale rights for eBooks. As a special offer for our readers, Mike would like to offer you a free membership at PLR-Content.com. Come on over and grab resale rights for ebooks so you too can create high resale price ebooks: http://www.plr-content.com/